Qualification awarded Bachelor in Business Management
Field of study Management
Faculty Faculty of Economics and Business Administration 
Study area Business and Public Management
Length of the programme (years) 4 years (8 semesters)
Scope of programme (ECTS) 240 ECTS
Language of instruction English 
Location  Vilnius, Lithuania
Starting date 1st of September

Tuition fee

2400 EUR/per year

Click here to apply


The programme is aimed at one of the most popular areas of activity – management, as each organization should have competent managers with knowledge and practical skills in the major business functions. The first two years of studies are devoted to the wide university education and the fundamentals in economics and management and business administration, the third and fourth years – to deeper study of the chosen specializations: Marketing and Global Business or Business Administration.

Marketing and Global Business specialization is dedicated to the specialists who want to be able to analyze and manage marketing resources in a global business environment. Students have the opportunity to study marketing management, retail marketing and management, international advertising business, and more. Students of this specialization will acquire specific knowledge on a variety of contemporary communication tools, as well as assessment of consumer needs by analysing examples of international business companies.

Business Administration specialization is dedicated to the specialists who want to develop and manage a business of small to medium-sized and international business enterprises. Students are studying courses in Innovation Management, Quality Management, Knowledge Management, Project Management, Company Performance Evaluation and more. Students are learning to analyse business cases, understand business development and its processes, to develop business strategies, to prepare supporting projects and business plans.


  • Matura (high school leaving) certificate;
  • English language proficiency - the level not lower than B2 (following the Common European Framework of Reference for Languages (CEFR).


Students can participate in ERASMUS+ mobility programme or use VU’s Bilateral cooperation agreements which give an opportunity to study at VU’s Partner Universities or do internship abroad.


Graduates of Marketing and Global Business specialization typically work as marketing or sales managers in local or international companies, consulting firms as well as in marketing or advertising agencies.

Graduates of the Business Administration specialization are able to apply theory in the real world and are therefore likely to be attractive to employers as future strategic leaders and senior managers, and are also able to work as middle-level managers at business organizations or public institutions in domestic and/or international markets.


Management and business administration testimonial

Lidziya Lysiankova, graduate from Belarus:

It was one of the best decisions in my life to choose Vilnius University! I really felt in love with the lectures and the approaches of the professors: it was so interesting to study and after one semester I felt that I actually became more aware of my concentration. Moreover, the staff of university is super nice and helpful: they are ready to help you no matter what kind of problems you have and all the time wish you just the best! As well I really loved the atmosphere of my study group: we were having both Lithuanians and international students from all over the world, so you can learn about other countries all the time!

And, for sure, Vilnius is an amazing city to live: it is becoming your home and then you can’t imagine your life without coming back to it! I highly recommend to study in VU: it is a place that will change your life! :)


Prof. dr. Lionius Gaizauskas, programme director:

The modern world is characteristic of intensive processes of integration and globalization. Labour market requires professionals with a broad scope who are able to work effectively in the global environment. Management and Business Administration programme aims to prepare experts who meet this demand. In reaction to demand, the structure and content of the programme are continually updated and new majors are created as is the case with Marketing and Global Business, in which the studies are carried out in English and half of students are foreigners. The excellence of business and management education makes the Faculty of Economy the first choice for young people looking for success in their management career.



Emilija Stakutytė
Tel. +370 5 2366138


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