Marketing and Integrated Communication

“Studying in Marketing and Integrated communication, Master degree programme, at Vilnius University was an extremely significant experience for my personal and professional development. It helped me to broaden my intellectual abilities and shaped my views by getting high-quality international education."

Lasha Mironidze, graduate from Georgia

“I truly believe that global companies need global talent with a diverse understanding of cultures and fast adaptability. This is the main reason why I've chosen to complete a master's degree in a foreign country like Lithuania and especially in a second language. I would like to recap some of the greatest moments and also the biggest challenges of it. Because my studies were in the middle of the pandemic of COVID-19.

Nevertheless, the VU community in 2019 had one regular semester, and only this short time was enough to connect with the international students, lecturers, and of course groupmates. Vilnius, it's a really welcoming city for foreign students, I must add. One of the coolest thing I did while being a student was being part of two "SMART Internships", in which a team of international students and locals from many different faculties solve one real business case, I highly recommend this kind of experience.

For me personally, the biggest benefit of joining the Marketing and Integrated Master degree program is that you will have groupmates and lecturers from so many interesting countries and that diversity by itself was by far the greatest advantage. Some other things you must know, from time to time we received the visit from representatives of different big companies with operations in the Baltics or other parts of Europe, that was really inspirational I would say; you got flexible timetables, all of our lectures were during the evening so there is the possibility to work, and as a student that's a big plus; the master thesis was the most difficult task we had but also the most rewarding. Overall, I am really happy and satisfied with my decision to have chosen Vilnius University for my postgraduate studies."

Giancarlo Farfan, graduate from Peru

Marketing Specialist Intern at UAWC
Facebook: https://www.facebook.com/GiancarloFarfanV/

“It is never an easy task to choose an university for studying, especially for a non-EU citizen. Online research, ratings, reviews, feedbacks from students, etc. are the things that help on the way; however, the doubts regarding the linkage of the choice with the career/personal aspirations are very strong. I’ve also been there once. Now, as a successful graduate (Marketing and Integrated Communication) from Vilnius University, I can say that my choice was right. There are at least two reasons for that.

First, the studies in Vilnius University are not about memorizing things, but rather about the blending business practices with their adequate theoretical understanding. Lots of invited foreign and local guest speakers make this even more attractive and almost entertaining. This gives a strong start for a career in addition to the formal value of an EU diploma that opens many doors for non-EU citizens. Also, there is an additional value of the diploma that is granted specifically by Vilnius University – the top university in the country and the one of the 500 best universities in the world.

Second, living in Vilnius is an amazing experience of integration into a truly international community among the students from many countries and broader. Student life is very active, and this is fun. But broader experiences are about the place where almost everybody speaks English and where dozens of international companies ask for right education and English language skills. If one has both of them – the career doors are opening."

Giorgi Gogitidze, graduate from Georgia

Lead Customer Care Manager, Philip Morris International
Facebook: https://facebook.com/noscible
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“The decision to study Marketing and Integrated Communication in Vilnius University, Lithuania, was one of my best decisions. The studies were truly international by the overall atmosphere, having my class-mates, experienced lecturers and guest speakers from Lithuania and many other countries. I personally got a lot of practical knowledge from not just marketing, but also from sales management, which was specifically useful for my career.

I see the programme as a special opportunity for Chinese students. With the development of one-belt-one-road policy, there is growing business cooperation between China and Lithuania, and a lot of this is about marketing and communications. Hiring Chinese employees is becoming a trend in Lithuanian enterprises. I personally benefit from this trend: I work in UAB ”LW LOGISTICS”, a Lithuanian logistics company, where I already have moved from a sales manager to a sales supervisor for China market.

Just to know: Lithuania is a peaceful and safe country to live in. I would really recommend more Chinese students to choose studying Marketing in Vilnius University; it pays back very well!"

Yan Luo, graduate from China

Sales supervisor for China market in LW LOGISTICS

“I just want to say that I love Vilnius University, because:

- there are many international students, which gives many opportunities of making connections all over the world during the studies;
- professors are treating students as their colleagues, and student opinions always matter;
- all the course materials are up to date and include a lot of practical business knowledge, not just theory;
- students have possibility to get a double-degree (Italy) and opportunities for numerous exchange destinations in many other countries."

Lydia Lysenkova, graduate from Belarus

Senior Process Executive at Cognizant
Facebook: https://www.facebook.com/lydia.lysenkova
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“The programme ‘Marketing and Integrated Communication’ allowed me to achieve more than just quality studies at Vilnius University. I could continue my studies in Parthenope University (Naples, Italy), since the programme has a double-degree agreement with that university. After using this opportunity I can confirm that this was a very correct decision. I am proud of the education with extensive international experience and Master diplomas of two universities!" 

Aira Janonyte, Graduate from Lithuania (double-degree diploma)

Project Coordinator at SERMO