Digital Marketing


Scope of studies and length
90 ECTS credits, 1,5 years


Qualification awarded
Master`s Degree in Business Management


Application period
1 January - 1 June/15 July*




Tuition fee per year
3 989€ (for VU alumni who apply before 15 May 2021)
4 850€ (10% discount available for all applicants before 15 May 2021)


Start of studies
1 September


In the age of technology, when the world is overfilled with information, marketing is no longer just a struggle of goods, but also a struggle of stories and images. The aim of the Digital Marketing programme is to educate marketing and communication professionals who are capable of creating user-friendly business stories, and of being able to manage the image of companies and products, as well as quickly and effectively solve communication crises, and develop marketing and communication strategies.

Why this programme?

  • It is the only study programme of this kind in Lithuania that teaches both traditional and digital marketing.  
  • The programme is taught by professionals from Lithuania and abroad.

What's after?

  • Can efficiently lead marketing projects in a fast-changing environment both in private and in public sectors.
  • PhD studies.

* Application deadline:

1 June | for applicants from non-EU/EFTA countries
15 July | for applicants who do not need a Lithuanian visa and non-EU/EFTA applicants, if there is a Lithuanian embassy in their home country